As this is going to press on December 2, the price of gas is under $2 a gallon after costing nearly $4 in the summer (good); the Dow Jones Industrial Average is down 7 percent to just above 8,000 (bad); and a group of economists has announced that the U.S. has officially been in recession for a year (lousy).

Only one thing is certain—that nothing is. The economy is going to be intensely challenging in 2009. A new presidential administration will add to the volatility.

Most businesses will be worth watching in the coming year, to see how they handle this extraordinary situation. Twin Cities Business chose the following 20 companies and their leaders as higher-profile representatives of enterprises in a variety of industries: retail, financial services, manufacturing, health care, real estate, construction, transportation. How they manage will provide an indicator of how well the entire state will manage in these difficult times.

Fasten your seat belts.

Gregg Steinhafel

Gregg Steinhafel

President and CEO, Target Corporation
Roberta Bonoff

Roberta Bonoff

President and CEO, Creative Kidstuff
Michael Tattersfield

Michael Tattersfield

President and CEO, Caribou Coffee
Liwanag Ojala

Liwanag Ojala

General manager, e-commerce, CobornsDelivers
James Prokopanko

James Prokopanko

President and CEO, The Mosiac Company
Richard Davis

Richard Davis

President, CEO, and Chair, U.S. Bancorp
Kenneth Paulus

Kenneth Paulus

President, Allina Hospitals & Clinics
Tom Ressemann

Tom Ressemann

CEO, Entellus Medical
Ron Peltier

Ron Peltier

CEO, HomeServices of America
Laura Hamilton

Laura Hamilton

President, CEO and Chair, MTS Systems Corporation
Tom McGough

Tom McGough

President, McGough Companies
John Wiehoff

John Wiehoff

President, CEO, and Chair, C.H. Robinson Worldwide
Hubert Joly

Hubert Joly

President and CEO, Carlson
Dawn Owens

Dawn Owens

CEO, OptumHealth
Mark Greene

Mark Greene

CEO, Fair Isaac Corporation
Scott Wine

Scott Wine

CEO, Polaris Industries
Doug Kelley

Doug Kelley

Receiver, Petters Group Worldwide
Bill McLaughlin

Bill McLaughlin

President and CEO, Select Comfort

Jeff Hawkins

COO, Anchor Bancorp

Larry Lehtinen

CEO, Magnetation