Blog by
Glenn Karwoski

The Less-Than-Super Ad-Nauseum Bowl

All this week and next Sunday, you’re going to be exposed at some point to the hype around the Super Bowl. It’s become a national...

Blog by
Whatsername

Hit the First Milestone—Then We'll Talk

Despite my crusty exterior, demanding nature, and general loathing of all forms of schwag and schmooze, I'm ultimately loyal—fiercely loyal—to vendor partners I hire and...

Blog by
Dr. Sheila M. Riggs

Public Reporting

Q. While all forms of public reporting have merit, pretend you are in charge of Minnesota Community Measurement. What do you believe should be the...

Blog by
Josh Kimball

Shut Out by Businesses, Recent Grads Start Their Own

By Cree McCree What’s Happening • If you can't join 'em, beat 'em. With hiring rates for recent grads on a downward spiral, and unemployment...

Blog by
David Stillman

Thanks a Lot!

By David Stillman Regardless of what business you are in, everyone has something in common—we want to sell something to someone. As generational experts, we...

Blog by
Gene Rebeck

Paul Isakson: Working in the “What’s Next”

“What’s Next” is the title of a slide show on the future of marketing and advertising that Paul Isakson put together in 2008 while working...

Blog by
Gary Johnson

Things That Matter, Things That Don’t.

After the halftime “show” at the Super Bowl, a friend called, appalled. He was gagging on Pete Townshend’s exposed belly. I thought it was hilarious....

Blog by
Jason Voiovich

Feeding Cats B.A.R.F.

Key points 1. Pet food product marketing mirrors human food product marketing almost one for one—it’s just a bit delayed. 2. But cats don’t like...