Recent Articles from Mark Sheffert
Should Management Be a Profession?
Running a business isn't like performing surgery or writing legal contracts, which require deep expertise in a single subject.
February 2011
Values Added
If students lack ethics in high school and college, then there should be little surprise if they lack ethics in their careers.
January 2011
Innovation = Jobs
Unemployment is a complex problem that will require complex solutions.
December 2010
Pitfalls of a “Hurd” Mentality
Hewlett-Packard's board’s actions and Mark Hurd’s resignation present an opportunity to examine our bottom-line beliefs about the role of a CEO.
October 2010
Breaching Psychological Contracts
In my experience, most boards of directors and business leaders don't fully comprehend the huge emotional impact that organizational downsizing has on both the outplaced employees and those who remain within the organization.
September 2010
R-E-S-P-E-C-T, Find Out What It Means to Me
Learning how to communicate will greatly benefit Millennials and Boomers in the work place.
August 2010
A Capitalist Jeremiad
As a result of the corruption and greed in our businesses, our leaders have lost the right to be called "leaders."
July 2010
Anticipating the Unimaginable
We have become masters at rearranging facts until they fit our own version of reality.
May 2010
Customer Experience = Marketing
Only your target customers can tell you what you really need to know.
April 2010
Customers First!
Why companies should leave the "shareholder value" mantra behind for customer service.
March 2010
Surviving Being Right
There are effective ways to have your voice heard so that you win not only the battle, but also the war.
February 2010
Horse-Sense Governance
The effectiveness of a board of directors is determined by the character of its members.
January 2010
Crisis as Change Agent
While a crisis can be the best change agent, it doesn't always have to be that way.
November 2009
Welcome Back, Humility
During booming economic growth, you see, we thought we didn’t need you. Instead, we made friends with Arrogance, Cockiness, and Overconfidence.
October 2009
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